Huawei asked the world about the release of the new M7, Yu Chengdong： the new Hongmeng cockpit is as smooth as the Mate 60 Pro

Huawei’s "far ahead" meme has come to the question world.

On September 12, Huawei Smart Car released a medium and large SUV – Wenjie New M7 series, with a minimum price of 249,800 yuan. At the press conference, Yu Chengdong, executive director of Huawei, CEO of end point BG, and CEO of smart car solutions BU, said that he invested 500 million yuan in the AITO new M7 series, which has not only become the "smart cockpit ceiling", but also the "smart driving ceiling" and the "smart safety ceiling".

The biggest competitiveness of Huawei’s car companies comes from Huawei’s technology empowerment. Yu Chengdong’s confidence in Huawei’s technology is often shouted "far ahead" at the conference, and he also expressed similar expressions several times at this conference.

As a new car, the shape of the new M7 has not changed much compared with the old model, and this upgrade is mainly reflected in the intelligent cockpit, intelligent driving, as well as the body structure, chassis materials, suspension structure and other places, the overall cost up to 500 million.

The new M7 is equipped with HUAWEI ADS 2.0 high-level intelligent driving system, which realizes high-speed and urban high-level intelligent driving without relying on high-precision maps. Yu Chengdong revealed that in December this year, the urban smart driving pilot assistance (urban NCA) will achieve a smart driving experience that can be driven nationwide, and the more you drive, the better you drive.

This is much ahead of the previous progress. Yu Chengdong previously announced that NCA was launched in 45 cities in the fourth quarter of this year. At present, the urban NCA function has been opened in Beijing, Chongqing, Shanghai, Shenzhen, Guangzhou and Hangzhou.

Huawei introduced that since its release in April 2023, HUAWEI ADS 2.0 has built a rich scene library on the AI training cluster, deep learning 10 million + kilometers per day, and continuous optimization of iterative intelligent driving algorithms and scenario strategies. As of September 2023, the long-distance NCA pilot MPI (average takeover mileage) is as high as 200 kilometers, and the success rate of urban elevated inbound and outbound is as high as 99% +. The reliability is comparable to that of "old drivers".　

The new M7 is equipped with 27 sensing hardware including 1 overhead lidar, 3 millimeter-wave radars, 11 high definition visual perception cameras and 12 ultrasonic radars. It is combined with a high-performance computing platform and Huawei’s self-developed anthropomorphic algorithm to achieve full-scene and all-weather perception of dynamic and static targets (including special-shaped objects). The purpose of this is to "understand things" and "understand the road" in layman’s terms.

Interestingly, Wenjie’s new M7 is equipped with the latest Hongmeng smart cockpit, which is called by Yu Chengdong to bring a smoother and more fun intelligent interaction experience like the Mate 60 Pro. The super desktop brings more mobile applications, and the mobile phone "Touch" can realize the flow of applications such as chasing dramas and games; mobile aerial photography can also flow to the cockpit screen. Xiaoyi Smart Voice can also provide offline voice navigation even when the signal is not good, and can also realize voice control to take pictures, and can pay without getting off the bus.

Due to the fact that Huawei’s new Mate 60Pro/Pro + is a hot seller, Huawei is also taking this opportunity to promote the new M7. During the first sales period, M7 users will receive the right of first refusal for a Huawei Mate 60 series mobile phone or a Huawei Mate X5 mobile phone.

However, under Yu Chengdong’s marketing, it remains to be seen whether he can boost sales. In August, the AITO series delivered 5018 new cars.